Backdrop Launches a Nostalgic Trio of Barbie-Inspired Paint Colors

Fresh off their first ever wallcovering release, paint brand Backdrop is launching a new paint collection brimming with nostalgia. The trio of paint colors – Barbie™ Dreamhouse™ Blue, Barbie™ Dreamhouse™ Pink, and Barbie™ Dreamhouse™ Purple – celebrate the 60th anniversary of one of the most iconic homes ever. If you have ever been even the tiniest fan of Barbie™, you know all about the Barbie™ Dreamhouse™, but what you might not know is that Barbie bought her first Dreamhouse™ in 1962, before women could open their own bank accounts. Sharing the brand’s sense of optimism, creativity, and play, Backdrop’s new collection marks the first collaboration Barbie™ has done with an American paint brand. Now, Barbie™ fans can add a bit of the Barbie™ Dreamhouse™ into their own homes! In the meantime, enjoy the Backdrop x Barbie™ genius dioramas below:

mini set of Backdrop paints with Barbies

Like regular homes, the Dreamhouse™ has undergone renovations over time to keep up with the latest architecture and interior design trends. Despite its many transformation, it consistently remains one of the top-selling toys since its release. Barbie™ herself has continued to evolve – she’s had over 200 careers in her lifetime.

“We could not be more excited to collaborate with Barbie™, one of the most iconic and beloved brands in the world. It has been a joy to work on this collection of colors and create a palette that allows Barbie™ fans, new and old, to bring a piece of the Dreamhouse™ into their own home,” says Natalie Ebel, Co-Founder of Backdrop. “Backdrop has always seen color as the most impactful way to transform your space and approached painting as a joyful form of self-expression. As a mother of two young daughters and a woman of Filipino descent, this partnership also has a lot of personal meaning. Barbie’s continuous evolution and spirit of inclusivity provides incredibly powerful role models for young boys and girls.”

mini set of Backdrop paints with Barbies

The Barbie™ Dreamhouse™ has given dreams a home for 60 years and had an impact on multiple generations, encouraging endless hours of play. Inviting fans to immerse themselves in Barbie’s world and bring her iconic style to life in their own environment with the Backdrop x Barbie™ paint collection is a perfect way to celebrate this milestone anniversary.

– Aimee London, Vice President, Global Franchise Marketing at Mattel

mini set of Backdrop paints with Barbie Dreamhouse

set featuring Backdrop paint with Barbie's Dreamhouse

set featuring Backdrop paint with Barbies Dreamhouse

set featuring Backdrop paint with Barbies Dreamhouse

set featuring Backdrop paint with Barbies Dreamhouse

set featuring Backdrop paint with Barbie riding in jeep

set featuring Barbie dolls riding down slide

two barbies and a can of paint

several Barbies on set with paint cans

Like the Barbie™ brand, Backdrop is committed to doing their part to leave behind a better world for upcoming generations. All Backdrop paint is Green Wise certified, low-VOC, and the first-ever Climate Neutral Certified paint brand.

corner walls with Barbie blue paint

Barbie™ Dreamhouse™ Blue is the same dreamy blue you’ll find on the iconic Barbie™ Dreamhouse™ pool.

swatch of Barbie blue paint

rectangular can of Backdrop paint in Blue

rectangular can of Backdrop paint in Blue

corner walls painted pink

Barbie™ Dreamhouse™ Pink is the true Barbie™ pink you’ve dreamt about since childhood. If you’ve ever wanted to live out your Barbiecore dreams, this pink is for you!

swatch of pink paint

rectangular can of Backdrop paint in pink

rectangular can of Backdrop paint in pink

corner walls painted purple

Barbie™ Dreamhouse™ Purple is a true purple paint color that will turn any room in your home into a vivid Barbie dreamscape.

swatch of purple paint

rectangular can of Backdrop paint in purple

rectangular can of Backdrop paint in purple

The Barbie Dreamhouse paint colors retail for $45 for a half gallon and $69 for a gallon, and are available exclusively at backdrophome.com.

Lifestyle images by Maggie Shannon.

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Caroline Williamson is Editorial Director of Design Milk. She has a BFA in photography from SCAD and can usually be found searching for vintage wares, doing New York Times crossword puzzles in pen, or reworking playlists on Spotify.

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