Fresh off their first ever wallcovering release, paint brand Backdrop is launching a new paint collection brimming with nostalgia. The trio of paint colors – Barbie™ Dreamhouse™ Blue, Barbie™ Dreamhouse™ Pink, and Barbie™ Dreamhouse™ Purple – celebrate the 60th anniversary of one of the most iconic homes ever. If you have ever been even the tiniest fan of Barbie™, you know all about the Barbie™ Dreamhouse™, but what you might not know is that Barbie bought her first Dreamhouse™ in 1962, before women could open their own bank accounts. Sharing the brand’s sense of optimism, creativity, and play, Backdrop’s new collection marks the first collaboration Barbie™ has done with an American paint brand. Now, Barbie™ fans can add a bit of the Barbie™ Dreamhouse™ into their own homes! In the meantime, enjoy the Backdrop x Barbie™ genius dioramas below:
Like regular homes, the Dreamhouse™ has undergone renovations over time to keep up with the latest architecture and interior design trends. Despite its many transformation, it consistently remains one of the top-selling toys since its release. Barbie™ herself has continued to evolve – she’s had over 200 careers in her lifetime.
“We could not be more excited to collaborate with Barbie™, one of the most iconic and beloved brands in the world. It has been a joy to work on this collection of colors and create a palette that allows Barbie™ fans, new and old, to bring a piece of the Dreamhouse™ into their own home,” says Natalie Ebel, Co-Founder of Backdrop. “Backdrop has always seen color as the most impactful way to transform your space and approached painting as a joyful form of self-expression. As a mother of two young daughters and a woman of Filipino descent, this partnership also has a lot of personal meaning. Barbie’s continuous evolution and spirit of inclusivity provides incredibly powerful role models for young boys and girls.”
The Barbie™ Dreamhouse™ has given dreams a home for 60 years and had an impact on multiple generations, encouraging endless hours of play. Inviting fans to immerse themselves in Barbie’s world and bring her iconic style to life in their own environment with the Backdrop x Barbie™ paint collection is a perfect way to celebrate this milestone anniversary.
– Aimee London, Vice President, Global Franchise Marketing at Mattel
Like the Barbie™ brand, Backdrop is committed to doing their part to leave behind a better world for upcoming generations. All Backdrop paint is Green Wise certified, low-VOC, and the first-ever Climate Neutral Certified paint brand.
Barbie™ Dreamhouse™ Blue is the same dreamy blue you’ll find on the iconic Barbie™ Dreamhouse™ pool.
Barbie™ Dreamhouse™ Pink is the true Barbie™ pink you’ve dreamt about since childhood. If you’ve ever wanted to live out your Barbiecore dreams, this pink is for you!
Barbie™ Dreamhouse™ Purple is a true purple paint color that will turn any room in your home into a vivid Barbie dreamscape.
The Barbie Dreamhouse paint colors retail for $45 for a half gallon and $69 for a gallon, and are available exclusively at backdrophome.com.
Lifestyle images by Maggie Shannon.
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