Lesson #3 from Fashion Week: Quiet Luxury for 2024

Every year, when Fashion Week kicks off, stores and trends across the world take off — not only in the fashion industry, but in home décor as well. This year, runway trends and home décor trends both support one main theme: self-expression and individuality, with a bit of feminist power. FS, a forecasting and trend company, predicts three trends within that theme for 2024: “quiet luxury,” “divine feminine” and “focus on craft.” FS’s Home & Lifestyle Strategist Aurora Hinz said for the quiet luxury trend, clean and classic forms emphasize the strength of timelessness. “More people adopt a quality over quantity mindset when it comes to purchasing new products.” Soft and nurturing energies are enhanced, leaning into the power of divine feminine, said Hinz. “Vulnerability, intuition and a spiritual sense of grace flourishes perceptions of femininity in delicate and layered ways.” The focus on craft is achieved through an earthy, grounded look “designed with intention with pastoral elements [that] align with the shift back to tradition and heritage in the home.”

Quiet Luxury:

FS’ Hinz said quiet luxury is bringing ultra-tailored upholstery pieces, rich materiality and classic silhouettes to the forefront of consumer’s minds. “Timeless elegance is the main theme here, as people are searching for ways to make their home feel sophisticated and get the most longevity out of their purchases.” Simpson added that Fashion Fusion is a trend it is predicting for 2024, which plays well into quiet luxury. “Consumers are seeking fashion as well as home décor that is original and one-of-a-kind, and they like to mix and match different styles. This can be referred to as boho styling, eclectic, hippy chic, retro or serendipity.”

See also:

Lesson #2 from Fashion Week: Divine Feminine for 2024

Lesson #1 from Fashion Week: Focus on Craft

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