West Elm adds designer’s touch to 25-piece collection

SAN FRANCISCO — West Elm, a portfolio brand of Top 100 retailer Williams-Sonoma Inc., announced a debut collection with interior designer Billy Cotton. The 25-piece collection of home pieces includes furniture, tableware, and decorative accessories.

“When the opportunity to work with West Elm came, it was an immediate yes. I felt they were uniquely positioned to be able to bring fresh new American design to their broad customer base,” Cotton said. “We designed 25 pieces that people interact with daily. These very high-touch objects blend both beauty and practicality. From your bed to your cereal bowl and dining chairs, I am excited to see these objects in people’s homes.”

For his debut collection with West Elm, Cotton celebrates simple, thoughtful American design with neutral colors to keep the eye focused on silhouettes, form and functionality.

“We’re so happy to present Billy’s first collection with West Elm,” said Day Kornbluth, president of West Elm. “He is a designer in the truest sense—obsessed with how beauty and function come together to improve our lives. We share a belief that great design is for everyone and are proud to partner in bringing these fantastic pieces to life.”

Key items from the collaboration include the Ceramic Shell bowls, Bennett lights, a Checkered rug, a Lacquered coffee table and the Modular curved sofa.

See also:

Related Posts